rgensen, owner of Bay Arch of Denmark, wants to turn the Hollywood sign into a hotel. It’s an intriguing idea, but his design stinks. He wants to double the size of the letters and make the sign as vanilla as possible. A huge part of the charm of the Hollywood sign is how the letters are staggered. Bay
rgensen’s design completely neglects this factor.
As a side note, Hugh Hefner donated $900,000 just recently to the $12.5 million needed to “save” the sign. $12.5 million seems pretty crazy for nine letters in the side of a hill, but I guess it’s Hollywood after all.
Hollywood sign courtesy HaveFunSVO